Post by sstmclear215 on Nov 13, 2022 4:53:23 GMT -6
If you could lose 1 pound in 1 week, or however you want to shave that down so the results are getting to immediate, instant results. Jerod: Yeah. I mean, people don’t like delayed gratification. And I’ve actually seen success with this on one of my side projects. It’s a college sports site, and after games we send out an analysis. It immediately goes out to our e-mail subscribers. Well, to get new e-mail subscribers we put it on an autoresponder, and so as soon as they sign up for the e-mail address they get it. And so tweeting out, and putting it out on social media as, “Hey, instantly get our latest analysis by signing up for the free e-mail list,” we’ve seen tons and tons of conversions doing it that way.
I think it’s that immediate gratification philippines photo editor that really pushes people over the edge to stop what they’re doing and say, “okay, let me go invest this 20 seconds to sign up to get this instant thing back in return.” Demian: Yeah. I think we’ve been quite spoiled with the internet. it seems absolutely ridiculous because most things with software, and the amazing amount of ways in which the formats we can consume content, is available and there is no reason why I can’t have a PDF or podcast, or a movie, or whatever, within seconds of actually registering or requesting it. Jerod: And it’s important to remember too, and Gregory makes this point in the article, that context is so important.
So just because these words are persuasive, and studies have shown they’re persuasive, doesn’t mean that you can just dump them in every post and they’re going to work. Like you said, that MailChimp study showed that there are certain industries where using the word “free” doesn’t work. And it’s mentioned in that post. Emphasizing the freeness of guides and courses — that can go a long way to attracting attention, but you can also devalue other parts of what you’re trying to do if you overuse that word “free.” So again, you have to understand not just what words work, but why they work, so that you’re using them within the right contexts.
I think it’s that immediate gratification philippines photo editor that really pushes people over the edge to stop what they’re doing and say, “okay, let me go invest this 20 seconds to sign up to get this instant thing back in return.” Demian: Yeah. I think we’ve been quite spoiled with the internet. it seems absolutely ridiculous because most things with software, and the amazing amount of ways in which the formats we can consume content, is available and there is no reason why I can’t have a PDF or podcast, or a movie, or whatever, within seconds of actually registering or requesting it. Jerod: And it’s important to remember too, and Gregory makes this point in the article, that context is so important.
So just because these words are persuasive, and studies have shown they’re persuasive, doesn’t mean that you can just dump them in every post and they’re going to work. Like you said, that MailChimp study showed that there are certain industries where using the word “free” doesn’t work. And it’s mentioned in that post. Emphasizing the freeness of guides and courses — that can go a long way to attracting attention, but you can also devalue other parts of what you’re trying to do if you overuse that word “free.” So again, you have to understand not just what words work, but why they work, so that you’re using them within the right contexts.